Building a Trustworthy Brand from Pixel to Print
Heircraft Planning came to Pixallure with a clear mission: make estate planning accessible, approachable, and highly professional for families. We built a comprehensive brand identity and digital footprint that establishes credibility and turns complex legal topics into engaging, easy-to-understand resources.
Here is how we brought the Heircraft Planning brand to life:
Web Design & Digital Hub
We designed and developed a modern, user-friendly website tailored to Heircraft’s audience. The site serves as a resource hub, featuring seamless integration for downloadable ebooks, educational guides, and easy lead-capture forms to grow their client base.
Strategic Digital Campaigns
To drive traffic and build awareness, we launched targeted social media and digital ad campaigns. These campaigns targeted specific demographics, positioning Heircraft as the go-to authority for family estate planning.
Custom eBook Design
We designed a comprehensive, visually engaging ebook: The Estate Planning Book for Alabama Families. We took dense legal information and structured it into a beautifully formatted, easy-to-read digital guide that acts as a powerful lead magnet for the firm.
Print Materials
To ensure the brand felt cohesive offline, we created high-end print collateral. This included a polished corporate overview brochure and physical guides for estate planning, giving the Heircraft team tangible, professional materials to hand to prospective clients.
The Result
A seamless, omni-channel brand experience that builds trust, educates the community, and drives consistent consultation bookings for Heircraft Planning.
Ready to start a conversation?
Whether you’re ready to elevate your brand, have a specific project in mind, a few questions, or just want to bounce some ideas around—we’re ready.
Call Terry Edeker
251.432.6003
(Press 1 for Terry)
Building a Trustworthy Brand from Pixel to Print
Heircraft Planning came to Pixallure with a clear mission: make estate planning accessible, approachable, and highly professional for families. We built a comprehensive brand identity and digital footprint that establishes credibility and turns complex legal topics into engaging, easy-to-understand resources.
Here is how we brought the Heircraft Planning brand to life:
Web Design & Digital Hub
We designed and developed a modern, user-friendly website tailored to Heircraft’s audience. The site serves as a resource hub, featuring seamless integration for downloadable ebooks, educational guides, and easy lead-capture forms to grow their client base.
Strategic Digital Campaigns
To drive traffic and build awareness, we launched targeted social media and digital ad campaigns. These campaigns targeted specific demographics, positioning Heircraft as the go-to authority for family estate planning.
Custom eBook Design
We designed a comprehensive, visually engaging ebook: The Estate Planning Book for Alabama Families. We took dense legal information and structured it into a beautifully formatted, easy-to-read digital guide that acts as a powerful lead magnet for the firm.
Print Materials
To ensure the brand felt cohesive offline, we created high-end print collateral. This included a polished corporate overview brochure and physical guides for estate planning, giving the Heircraft team tangible, professional materials to hand to prospective clients.
The Result
A seamless, omni-channel brand experience that builds trust, educates the community, and drives consistent consultation bookings for Heircraft Planning.
Ready to start a conversation?
Whether you’re ready to elevate your brand, have a specific project in mind, a few questions, or just want to bounce some ideas around—we’re ready.


